Nørbæk Racing

Kicker: A bold brand identity and website I designed and sponsored for a rising Danish go-kart talent.

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William Nørbæk is a young go-kart racer competing internationally - and the son of a client I've worked with for years. I designed and built his website as my own contribution: a personal sponsorship, not a paid project.

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I created a simple, recognizable brand identity and a Webflow site to match, carried across his racing gear and transport trailer, with sponsor logos featured directly on the site.

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The goal was to give William a professional presence to help attract new sponsors - and it's already helped bring in 18 of them.